The Rocket Blog

Expertise on web design, content marketing, SEO, and more to launch your business into the stratosphere.

8 Common Marketing Errors Local Businesses Make

Unfortunately, much of marketing is trial and error — you have to constantly test strategies to know what works. But some things are a guaranteed win, and without them as a foundation, the rest of your marketing efforts start to crumble. So today, we’re sharing the 8 most common marketing errors we see local businesses make and showing you how to avoid them in the future.

15+ Stats You Should Know When Redesigning Your Website

Over the years we’ve been in business, we’ve learned that it’s always a good idea to start with data. What do your visitors look for when they arrive at your website? What makes them stay, and what sends them running to a competitor? We’ve run the numbers, and what we’ve found may surprise you. Here are 15+ statistics you should know before starting a major web design project.

6 Ways to Keep Your Website Relevant in 2018

Gone are the days when websites were set-and-forget. Nowadays, businesses redesign their websites every few years just to keep up with the changing trends. And with more people than ever accessing websites from their smartphones, it’s even more important to keep up with the times. Here’s how to make sure your website stays relevant in the ever-changing digital landscape.

5 Important Steps to Take After Launching Your Newly Redesigned Website

For months now you’ve waited as a better version of your site was built, and now it’s finally live and ready for visitors. You may feel like you’re completely done once your site launches, but chances are, there are still a few key things left to do for it to be completely ready. Here are 5 important steps to take after your website redesign.

Web Design Myths: Debunking the 10 Most Common Misconceptions About Websites

Do you know how many pages the ideal website has? Or which page on your website is the most important? It seems every week we hear a new misconception about what a website should or should not include. We’re debunking 10 of the most commonly believed web design myths in the hopes that they can help you and your business.

6 Things Your Potential Customers Want to See on Your Website

Search engines are only one half of your online audience. A good website caters not just to Google, but also to the real, live humans who do business with you. User experience is a huge part of your website, and what Google wants to see isn’t always what people look for. Here are 6 things your customers want to see on your website.

7 Tactics to Establish Trust and Grow a Loyal Audience Online

Behind every successful business, there’s a strong group of loyal, trusting customers and clients. But successful businesses don’t amass a following of loyal customers overnight. That audience has to be built and grown for months or years to reach that point, and it has to be done with strategy and intention.

Best of 2017: Our Top 10 Web Design Blog Posts From Last Year

From old features to ditch, new features to include, and tips to engage website visitors, we made a point to educate and provide value with each article we published in 2017. This week we’ve rounded up our 10 most popular articles from last year so that you can start the new year with our best tips in one easy-to-reach place.

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