The Rocket Blog

Expertise on web design, content marketing, SEO, and more to launch your business into the stratosphere.

The Power of the FAQ Page: Should Your Site Have One?

One of the most important decisions you’ll make about your website is deciding which pages to include. An FAQ page may help you highlight your product from a different angle and make it easy for users to understand your business.

3 Reasons to Consider Social Media Advertising

Is advertising your business on social media worth it? While the answer to this question varies for each business, there are a few unique aspects of social media advertising that make it a viable way to market your business. It provides tons of customization and provides users a low-commitment way to get connected.

Everything You Need to Know About Compelling Calls to Action

Calls to action are commonly used in all forms of marketing, and web marketing is no exception. Their purpose is to prompt a user to do something. Much like a good conclusion of a college paper, they answer the question “So what?” for the user.

6 Practical Tips for Optimizing Your Social Media Accounts

As a business owner, you’ve probably been told countless times that you need to be actively engaged on social media. For some, that’s a welcome creative break. For others, it’s a confusing nightmare.

How to Benefit from Color Psychology in Your Website Design

Without researching the topic of color psychology, you already know that certain colors can spark different emotions and meanings. Your favorite colors can be driving factors behind the way you decorate your house, the clothes you wear, and even the food that you’re most drawn to.

10 Ways to Influence User Behavior Through Web Design

Contrary to some previous economic models, human beings don’t behave as rational decision makers. Instead, we make choices based on a number of subconscious thoughts and instincts. This idea has a huge impact on web design.

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