Manufacturing Web Design
Strategy-driven marketing websites for manufacturers, OEMs, industrial product companies, and the machine shops and suppliers behind them. CMP Advanced Mechanical Solutions, a vertically integrated contract manufacturer headquartered near Montreal, building production-ready products for energy storage and warehouse automation companies. American Valve in Norcross, Georgia, making commercial and industrial valves since 1901. Masterack in Decatur, Georgia, a commercial vehicle upfit manufacturer selling through a dealer network. Built so an engineer, a buyer, or a procurement team can find your capabilities, your certifications, and a quote request form in one visit. Projects run $15,000 to $50,000 and 10 to 16 weeks. 20 years, 200+ projects, never a missed deadline.
CMP Advanced Mechanical Solutions
View ProjectHelping tech innovators see the manufacturing partner they've been searching for.
American Valve
View ProjectWe worked with American Valve, a leading commercial and industrial manufacturer, to modernize their web presence.
Masterack
View ProjectWe teamed up with Masterack, a commercial vehicle manufacturer, to design their new website.
Built for the way manufacturers sell
Trajectory builds marketing websites for manufacturers and the companies that supply them. CMP Advanced Mechanical Solutions, a vertically integrated contract manufacturer headquartered near Montreal, five decades old, turning concepts into production-ready products for energy storage and warehouse automation companies. American Valve in Norcross, Georgia, a maker of commercial and industrial valves since 1901, specified by engineers and bought through distributors. Masterack in Decatur, Georgia, whose commercial vehicle upfit catalog is organized by vehicle and category for a dealer network. Accord Ventilation, a maker of grilles, registers, and diffusers with a catalog of more than 100 products. Cellofoam, a building products manufacturer in Conyers, Georgia, with a technical document library its customers search themselves. CET Color, an Atlanta manufacturer of large-format digital printers competing with much larger names. Sohacki Industries, a high-precision machine shop in St. Augustine, Florida. Five Star Awnings, a custom awning and canopy fabricator in Ridgewood, Queens, since 1989. What they share is a buyer who checks capabilities, certifications, and lead times before the first call, and a sale that runs on RFQs, distributors, and repeat orders.
Industrial buyers vet a supplier long before they talk to one. An engineer wants capabilities by material, process, and tolerance, spec sheets and CAD files to download, and the certifications you hold, from ISO 9001 to AS9100 and ITAR. A procurement manager wants lead times, capacity, an equipment list, and a quote request they can send with a drawing attached. A distributor wants product data they can trust and a locator that sends buyers their way. And the best evidence most manufacturers have, decades of parts, products, and installations, is usually sitting in a sales binder instead of on the website.
So every project starts with what your buyers verify. We interview your sales, engineering, and leadership people, learn what an engineer asks before specifying a part and what procurement asks before approving a vendor, and put those answers where evaluators look: capability pages by material, process, and application, a product catalog with filtering and downloadable spec sheets, certifications and equipment lists on a page of their own, an RFQ form that accepts drawings and routes to the right salesperson, a distributor locator where one applies, and careers content for the experienced hires you want. Projects range from $15,000 to $50,000 and run 10 to 16 weeks. Fixed budget, fixed timeline, no surprises.
Working with valve and component manufacturers, OEM and industrial product manufacturers, contract manufacturers, machine shops, fabrication and metalwork, building materials manufacturers, packaging and ventilation manufacturers, electronics and equipment manufacturers, automotive and transportation manufacturers, and the distributors that support them. Headquartered in Atlanta, working with manufacturers across the Southeast and nationwide.
From first idea to long after launch
A complete offering for manufacturing web design, end to end. Every project includes the strategy, content, design, and development needed to launch a website that works, plus the ongoing support that keeps it working as your product lines evolve.
Strategy
We figure out what your company needs to say before we design anything.
- Product line and audience research
- Sales team and stakeholder interviews
- Site and catalog architecture
- Goal setting and KPIs
- Competitive analysis
Content
Words that translate your capabilities into clear value for engineers, buyers, and procurement teams.
- Copywriting
- Capability and product messaging
- RFQ paths with drawing and CAD upload
- Page-by-page content
- Capability statements
Design
Custom, brand-aligned design that reflects the quality of what you build.
- Visual systems and brand expression
- Product catalog design
- Responsive design
- User experience
- Accessibility
Development
Fast, secure builds that handle heavy product data without slowing down.
- CMS integration (Craft, Webflow, WordPress)
- Product and technical document libraries
- Distributor and dealer locators
- CRM and ERP integration
- Performance optimization
- Security and compliance
Ongoing Growth
Continuous improvement after launch, driven by buyer behavior and real usage data.
- Search engine optimization
- Quote and lead conversion optimization
- Analytics and reporting
- Content and catalog updates
- Product launch support
Support
Technical and strategic support so your site keeps working as your business evolves.
- Hosting and updates
- Technical help
- Security monitoring
- Strategic partnership
- Direct line to the team
Four reasons manufacturers stay with us
Strategy before design.
We don’t open Figma until we understand your product lines, your buyers, and the gap between what you actually build and what your current site communicates. Content and messaging come first. That’s the difference between a website that looks like a brochure and one that wins RFQs, attracts experienced hires, and earns search rankings.
On time. Always.
200+ projects since 2005. Never missed a deadline. Our projects range from $15,000 to $50,000, run 10 to 16 weeks, and the number we quote is the number you pay. Manufacturing timelines are tied to trade shows, product launches, and budget cycles. We deliver against the date you actually need.
Built for industrial reality.
Procurement scrutiny. Distributor networks. Spec sheets, ISO and AS9100 certifications, and products with a hundred variants. Engineers who research for months before they ever send an RFQ. We design for how industrial buyers actually evaluate suppliers, not the brochure version. When CMP came to us, its customer list included some of the most disruptive technology companies in the world and its website read like any other metal fabricator’s. Closing that gap was the job.
Clarity from complexity.
Manufacturers carry more product information than almost any other kind of business. Catalogs, specifications, install guides, warranty documents. We figure out how to organize all of it so an engineer finds the right spec in seconds, without watering any of it down.
The manufacturers we serve
Trajectory's manufacturing work spans sectors and company sizes. The common thread is established companies with real products and clear decision-makers, not the size or the industry.
Valve and component manufacturers
Companies like American Valve, in business since 1901, whose products are specified by engineers and bought through distributors. The site has to serve both audiences without confusing either.
OEM and industrial product manufacturers
Makers of finished industrial products, from ventilation grilles to large-format printers, whose catalogs run past 100 products and need organizing so buyers reach the right spec fast.
Contract manufacturers and machine shops
Precision machining, fabrication, and vertically integrated contract manufacturing. Sites that prove capability to the engineers vetting their next supplier.
Building materials manufacturers
Suppliers to commercial and residential construction whose customers need product data, technical documents, and certifications without picking up the phone.
Vehicle and equipment manufacturers
Upfit and equipment makers like Masterack, with dealer networks, extensive catalogs organized by vehicle and category, and a distributor locator doing real sales work.
Packaging, plastics, and materials
Foam, plastics, and packaging producers whose product lines span industries, with sites that speak to industrial buyers and end customers at the same time.
A predictable path from kickoff to launch
Our process is the same whether we're building for a global industrial brand or a regional machine shop. Six clear phases, fixed timelines, no surprises. You always know exactly where things stand and when they'll be done.
Discovery & Strategy
We begin by understanding your business inside and out. Through in-depth conversations and research, we’ll uncover your organization’s unique value proposition, target audiences, and competitive landscape. This foundation ensures your new site actively advances your business goals and connects with the people who matter most.
Content & Wireframing
Strong businesses deserve strong messaging. We’ll craft your site’s structure and content simultaneously, creating intuitive user paths while developing clear, compelling copy that speaks directly to your audience. Every page has a purpose, and every word drives action.
Visual Design
Building on our strategic foundation, we’ll bring your brand to life through thoughtful visual design that reflects your professionalism and unique personality. We prioritize mobile optimization and user experience to ensure your site performs flawlessly for every visitor.
Development
We build your site with meticulous attention to both visible design and invisible performance. Fast, secure, and responsive across all devices. We’ll integrate essential tools, implement SEO best practices from the start, and build a digital platform ready to support your growth.
Launch
As we approach your site’s debut, our team ensures every detail is perfect. Extensive testing across browsers and devices, performance optimization, refined content, analytics setup, redirects from your old site, and a smooth transition plan. Your new site will launch on schedule.
Support & Growth
Our partnership extends well beyond launch. We’ll train your team thoroughly, keep your site secure and current with evolving web standards, and provide optional services like content updates, SEO optimization, and strategic improvements to help your site continue delivering results.
Don't just take our word for it
Common questions from manufacturing teams
Which manufacturers has Trajectory built websites for?
CMP Advanced Mechanical Solutions, a vertically integrated contract manufacturer headquartered near Montreal, serving energy storage and warehouse automation companies, with a site launched in 2025. American Valve in Norcross, Georgia, a valve manufacturer founded in 1901. Masterack in Decatur, Georgia, a commercial vehicle upfit manufacturer. Accord Ventilation, a maker of grilles, registers, and diffusers. Cellofoam, a building products manufacturer in Conyers, Georgia. CET Color, an Atlanta manufacturer of large-format digital printers. Sohacki Industries, a precision machine shop in St. Augustine, Florida. Five Star Awnings, an awning and canopy fabricator in Ridgewood, Queens. Carl E. Smith & Sons and MLW Surfaces on the building materials side.
How much does a manufacturing website cost?
$15,000 to $50,000 for most of our manufacturing projects, depending on scope, catalog size, and integrations. A machine shop with capability pages and an RFQ form sits near the low end; an OEM with a filterable catalog of several hundred products, a technical document library, and a dealer locator sits higher. Fixed budget, fixed timeline, no surprise invoices. We quote the project precisely after a short discovery conversation, and the number we give you is the number you pay.
How long does it take to build a manufacturing website?
10 to 16 weeks from kickoff to launch for a typical manufacturing website. Smaller scopes ship in 6 to 8 weeks. We set the timeline against the date you need, whether that is a trade show, a product launch, or a fiscal year, and we’ve never missed a deadline in 200+ projects.
Can you refresh our logo and brand along with the site?
Yes. A brand refresh is an option on any website project: a new or updated logo, the color palette and typography around it, and a brand style guide with every file your team needs. We settle the logo direction before homepage design starts, so the site launches with the new identity, and we apply the new mark to your LinkedIn page, email signatures and the other places you name. It adds about two weeks to the schedule.
Can you handle a large product catalog?
Yes. Catalog architecture sits at the center of most of our manufacturing projects. We’ve organized sites with more than 100 products for Accord Ventilation, an extensive vehicle upfit catalog searchable by vehicle and category for Masterack, and a technical document library for Cellofoam that lets customers find spec sheets without calling anyone.
Can you integrate with our dealer network, CRM, or internal systems?
Yes. We build distributor and dealer locators, quote request forms that accept drawings and CAD files, searchable spec sheet and document libraries, and integrations with the CRM, ERP, and marketing tools your sales team already uses, from HubSpot and Salesforce to the system your estimators quote from. If your system has an API or an embed pattern, we’ve almost certainly worked with something like it before.
Do you work with manufacturers outside Atlanta?
Yes. We’re based in Atlanta, and our manufacturing clients run from metro Atlanta (American Valve in Norcross, Masterack in Decatur, Cellofoam in Conyers, CET Color) to St. Augustine, Florida, New York City, and the Montreal area. Most of the day-to-day happens over video and shared docs, so the main thing geography decides is which time zone we schedule calls in.
What's included in ongoing support after launch?
Hosting, security updates, platform maintenance, performance monitoring, a dedicated point of contact, and a defined number of monthly support hours for content updates, product additions, and small improvements. Ongoing support plans start at $250 per month and scale with the level of involvement your team wants.
Ready for a manufacturing website that actually works?
Tell us about your project. We respond quickly, and we'll tell you straight whether we're the right fit.
Let's Talk