For Government & Public Sector Organizations

Government & Public Sector Web Design

Strategy-driven websites for city governments, public health programs, civic organizations, and publicly funded initiatives. 20 years, 200+ projects, never a missed deadline.

Trusted by

Built for organizations that answer to the public

For 20 years we've built websites for city governments, public health programs, civic organizations, and the foundations and community institutions that serve the public alongside them. When Atlanta voters approved more than a billion dollars in infrastructure improvements, the city brought us in to build the site where residents could track every project. When a Georgia public health district needed families to actually find and use their WIC benefits, we rebuilt their site around clear eligibility pathways and multilingual access.

Public sector websites carry obligations most business sites never face. Accessibility is a legal requirement, not a preference. Content has to work for every resident, in plain language, sometimes in several languages. Information changes fast, and staff need to publish updates without waiting on a developer or a procurement cycle. We plan for all of it from the first conversation: content strategy built on plain language, design that meets WCAG accessibility standards, and a CMS your team can run without technical staff.

Our work for government and public sector organizations includes full website redesigns, new builds, content strategy and copywriting, searchable project and program databases, multilingual architecture, accessibility compliance, responsive web development, search engine optimization, and ongoing support after launch. Projects range from $15,000 to $50,000 and run 10 to 16 weeks. Fixed budget, fixed timeline, no surprises. Public budgets deserve that predictability.

Working with city governments and municipal initiatives, public health districts and programs, civic and democracy organizations, publicly supported events, foundations, and community institutions. Headquartered in Atlanta, working with organizations nationwide.

From first idea to long after launch

A complete offering for government and public sector web design, end to end. Every project includes the strategy, content, design, and development needed to launch a website that serves the public well, plus the ongoing support that keeps it current and secure.

Strategy

We figure out what your site needs to do for the public before we design anything.

  • Constituent and audience research
  • Department and stakeholder interviews
  • Site architecture
  • Accessibility planning
  • Goal setting and KPIs

Content

Plain language that makes programs, services, and requirements easy to understand.

  • Plain-language copywriting
  • Program and eligibility explanations
  • Multilingual content architecture
  • Page-by-page content
  • Document and resource organization

Design

Approachable, accessible design that avoids the dry government-site stereotype.

  • WCAG 2.1 AA accessible design
  • High-contrast, legible typography
  • Responsive design
  • User experience
  • Civic brand expression

Development

Fast, secure builds your staff can update without calling a developer.

  • CMS integration (Craft, Webflow, WordPress)
  • Searchable project and program databases
  • Forms and intake workflows
  • Performance optimization
  • Security hardening

Ongoing Growth

Continuous improvement after launch, driven by how residents actually use the site.

  • Search engine optimization
  • Analytics and reporting
  • Content and program updates
  • New initiative launches
  • Accessibility audits

Support

Technical and strategic support so your site stays current, secure, and online.

  • Hosting and updates
  • Emergency content updates
  • Security monitoring
  • Technical help
  • Direct line to the team

Four reasons public organizations work with us

Strategy before design.

We don’t open Figma until we understand your programs, your constituents, and what the public actually comes to your site to do. Content and messaging come first. That’s the difference between a site that mirrors your org chart and one organized around the tasks residents show up with.

On time. Always.

200+ projects since 2005. Never missed a deadline. Fixed timelines, fixed budgets, no surprise invoices. When a launch date is tied to a program cycle, a board meeting, or a fiscal year, it holds.

Accessibility from the start.

For public organizations, accessibility is a legal obligation and a mission obligation. We design to WCAG 2.1 AA from the first mockup: contrast, typography, keyboard navigation, screen reader support. Not an overlay widget bolted on before launch.

Built for public trust.

The public judges institutions by how clearly they communicate. We built the City of Atlanta a searchable database where residents track 100+ infrastructure projects by type, phase, and district. Transparency isn’t a page on the site; it’s the architecture.

The organizations we serve

Trajectory's public sector work spans city government, public health, and the civic organizations and community institutions that share the same obligation: a website every member of the public can use.

City governments and municipal initiatives

Initiatives like the City of Atlanta's Renew Atlanta bond program, where residents needed to track more than 100 voter-approved infrastructure projects by type, phase, and district.

Public health programs and districts

Programs like the District 2 Public Health WIC Program, whose site turns complex eligibility requirements into clear pathways for time-pressed families, in multiple languages.

Civic and democracy organizations

Organizations like Data for Democracy, a global community using data for social good, whose custom-built ethics pledge has collected thousands of signatures worldwide.

Publicly supported events and festivals

Events like Sing Out Loud, the largest free music festival in Florida, whose site handles a yearly surge of lineups, schedules, and hundreds of thousands of visitors.

Foundations and grantmakers

Grantmakers like the Georgia Health Foundation, one of only two health-focused foundations in Georgia, whose site clarifies funding priorities so nonprofits apply well.

Community development and housing

Organizations like Atlanta Habitat for Humanity, one of the largest Habitat affiliates, serving homebuyers, donors, and 13,000+ annual volunteers through one site.

A predictable path from kickoff to launch

Our process is the same whether we're building for a city initiative or a community foundation. Six clear phases, fixed timelines, no surprises. You always know exactly where things stand and when they'll be done.

  1. Discovery & Strategy

    We begin by understanding your organization inside and out. Through in-depth conversations and research, we’ll uncover your organization’s unique value proposition, target audiences, and competitive landscape. This foundation ensures your new site actively advances your goals and connects with the people who matter most.

  2. Content & Wireframing

    Strong organizations deserve strong messaging. We’ll craft your site’s structure and content simultaneously, creating intuitive user paths while developing clear, compelling copy that speaks directly to your audience. Every page has a purpose, and every word drives action.

  3. Visual Design

    Building on our strategic foundation, we’ll bring your brand to life through thoughtful visual design that reflects your professionalism and unique personality. We prioritize mobile optimization and user experience to ensure your site performs flawlessly for every visitor.

  4. Development

    We build your site with meticulous attention to both visible design and invisible performance. Fast, secure, and responsive across all devices. We’ll integrate essential tools, implement SEO best practices from the start, and build a digital platform ready to support your growth.

  5. Launch

    As we approach your site’s debut, our team ensures every detail is perfect. Extensive testing across browsers and devices, performance optimization, refined content, analytics setup, redirects from your old site, and a smooth transition plan. Your new site will launch on schedule.

  6. Support & Growth

    Our partnership extends well beyond launch. We’ll train your team thoroughly, keep your site secure and current with evolving web standards, and provide optional services like content updates, SEO optimization, and strategic improvements to help your site continue delivering results.

Don't just take our word for it

Trajectory is very professional and easy to work with! The communication was timely and transparent. Every detail of our website from the planning to going live was greatly designed and executed by this team. We are looking forward to working with them more in the future.

City of Atlanta

Trajectory is always responsive and eager to please! We've had several great interactions with the owner, Josh Worden, and found that from the most difficult setup to the easiest update, Trajectory has done a standup job!

Dianya Markovits
Sing Out Loud Festival

Trajectory created a terrific website for the foundation. It is informative, easy to navigate, and looks fantastic!

Georgia Health Foundation

Not only did we end up with a beautiful website, we worked with an amazing team. From outlining our needs, researching comp sites and creating something unique and special to embrace and highlight what we do and who we are, Trajectory delivered beyond our expectations.

Ronald McDonald House Charities

Common questions from public sector organizations

How much does a government or public sector website cost?

Most government and public sector website projects range from $15,000 to $50,000. A focused program site sits toward the lower end; searchable project databases, multilingual architecture, and complex intake workflows sit higher. Fixed budget, fixed timeline, no surprise invoices. We’ll quote your project precisely after a short discovery conversation, and the number we give you is the number you pay, which makes budget approval and procurement paperwork simpler.

How long does it take to build a government website?

A typical project runs 10 to 16 weeks from kickoff to launch. Public sector projects often involve more stakeholders and approval steps than a private company’s, so we build review cycles into the schedule up front instead of letting them blow it up later. We’ve never missed a deadline in 200+ projects since 2005.

Do you build to ADA and WCAG accessibility standards?

Yes. We design to WCAG 2.1 AA, the standard courts and agencies point to for ADA compliance: color contrast, legible typography, keyboard navigation, screen reader support, and accessible forms. For the District 2 Public Health WIC Program we paired accessible design with multilingual architecture so the site works for every family the program serves. Accessibility is planned from the first mockup, not patched with an overlay widget before launch.

Can you work within public procurement and approval processes?

Yes. We work on a fixed-fee, fixed-timeline basis, which maps cleanly to public budgeting, and we’re happy to provide the scope documentation, references, and insurance certificates that public projects require. We’ve worked with city government, a public health district, and publicly funded programs, so committee reviews and multi-stakeholder approvals are a normal part of the process for us, not a surprise.

Can our staff update the site without technical help?

That’s a requirement, not a feature. Public sector sites change constantly: program requirements, closures, deadlines, emergency notices. We build on user-friendly CMS platforms like Craft, Webflow, and WordPress, and structure the site so any team member can publish updates in minutes. The City of Atlanta’s team manages a database of dozens of evolving projects themselves, without developer involvement.

What about security and ongoing support?

Public sector sites are visible targets, so we build on platforms with strong security track records, keep software current, and monitor for issues. Ongoing support plans include hosting, security updates, performance monitoring, a dedicated point of contact, and monthly hours for content updates and small improvements. Plans start at $250 per month and scale with the level of involvement your team wants.

Ready for a website the public can actually use?

Tell us about your project. We respond quickly, and we'll tell you straight whether we're the right fit.

Let's Talk